Well! What’s going on in the field of high tech? Which exciting technologies are about to unfold? What do you have to look forward to? Certainly, the brilliant, highly-paid minds that dwell at the core of the digital universe tease us with myriad delights looming on the horizon?<\/p>\n
Actually, not. Consider the State of the Industry: What is it that drives technology forward today?<\/p>\n Certainly, robotics is coming forward, though at a glacial pace. The problem with this aspect of the high tech industry is low demand. When businesses transformed from typewriters and calculators to computers, the demand was intense. Paralleling that demand were great advances in technology. Because robots aren’t in demand anywhere by anyone, adoption is nil.<\/p>\n Drones are fun, but they aren’t high-tech. They’re toys. You can do only so much with a drone, and most of those legitimate tasks imitate or improve upon services already available.<\/p>\n Phones are dull. The technology is leveling out. Aside from minor improvements and newer apps, your smartphone today does the same thing that the original iPhone did almost 10 years ago.<\/p>\n The smartwatch? Meh.<\/p>\n Internet TV isn’t really a technology, but it does mark a paradigm shift. For the first time ever, video content is in the hands of the viewer. This portion of the industry is exploding, though it’s merely a new delivery system for the existing entertainment industry.<\/p>\n Given the potential for technology to leap forward, and for everyone from investors to users to benefit, what’s the problem? What technology driver has caused technology driving to stop?<\/p>\n Advertising.<\/p>\n Consider the tech giants: Google, Facebook, Apple, Microsoft. Their focus in recent years hasn’t been on exciting new technology, but rather on advertising revenue.<\/p>\n These tech titans use technology to craft a customer database and then to sell to them. The purpose of everything, from the Android OS to the Apple Watch and Windows 10 is to provide a platform that gathers marketing information and delivers advertising.<\/p>\n Traditional advertising was the domain of newspapers, magazines, radio, and television. Those industries have been replaced — gutted, actually — by technology companies that once provided other services. Further, because the tech companies have shifted their mission statement, there are no successors to continue innovation.<\/p>\n As long as the goal of high tech is to gather customer data and deliver ads, the industry will stagnate. Not only that, as the Great Tech Pause continues, new technology that would have otherwise come to the forefront will languish and the public won’t benefit.<\/p>\n If I can figure out what can be done to break this pause, I’ll post it here.<\/p>\n","protected":false},"excerpt":{"rendered":" The tech industry slumbers.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-8653","post","type-post","status-publish","format-standard","hentry","category-main"],"_links":{"self":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8653"}],"version-history":[{"count":3,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8653\/revisions"}],"predecessor-version":[{"id":8658,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/8653\/revisions\/8658"}],"wp:attachment":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\nWelcome to the Great Tech Pause. I’ve followed the computer\/technology industry for a long time now. It’s been years<\/em> since the latest wizbang technology has come down the pike. Such a prospect is dreadful, but understandable.<\/p>\n