{"id":5965,"date":"2014-03-31T00:01:19","date_gmt":"2014-03-31T07:01:19","guid":{"rendered":"http:\/\/www.wambooli.com\/blog\/?p=5965"},"modified":"2014-03-30T08:58:35","modified_gmt":"2014-03-30T15:58:35","slug":"surely-youve-heard-of","status":"publish","type":"post","link":"https:\/\/www.wambooli.com\/blog\/?p=5965","title":{"rendered":"Surely You&#8217;ve Heard Of . . . ?"},"content":{"rendered":"<p>Once people get over the fact that I&#8217;m <em>still<\/em> writing books, they want to know what&#8217;s happening on the bleeding edge of technology. To be frank, I have no idea.<br \/>\n<!--more--><br \/>\nMy ability to be clueless is typically expressed this way:<\/p>\n<p><strong>Me:<\/strong> &#8220;I&#8217;m using Dingus 3.1 and I love it!&#8221;<\/p>\n<p><strong>Random person (probably one of my kids):<\/strong> &#8220;Have you heard of Blorfus?&#8221;<\/p>\n<p><strong>Me:<\/strong> <em>Hmmm<\/em>?<\/p>\n<p><strong>Random Person:<\/strong> &#8220;What! Where have you been? All the cool kids are using Blorfus! They even mentioned it on an episode of <em>South Park<\/em> last night.&#8221;<\/p>\n<p>As a more realistic example, I know of several cloud-based services. Dropbox is my favorite. In fact, I learned about Dropbox from someone else. Again: I&#8217;m not on the Super Cool New Products Mailing List that a lot of people think I subscribe to.<\/p>\n<p>So if I were to cite cloud storage systems, I could say Dropbox, Google Drive, and Microsoft Onedrive or Skydrive or whatever they had to name it.<\/p>\n<p>Oh, and there&#8217;s Apple&#8217;s iCloud.<\/p>\n<p>Any more?<\/p>\n<p>None that I can name off the top of my head, so I&#8217;d have to go to Google or Wikipedia and look up whatever other services are out there &#8212; and I&#8217;m certain I&#8217;ll find a lot of them, including the &#8220;My God, you&#8217;ve never heard of Blorfus?&#8221; service that all the cool kids know about.<\/p>\n<p>It&#8217;s just impossible for me &#8212; or anyone &#8212; to know instantly what&#8217;s available, what&#8217;s cool, and what&#8217;s hot coming up. Anyone who says they do, really doesn&#8217;t know. They&#8217;re most likely reading press releases.<\/p>\n<p>A long time ago, back when I was the <a href=\"http:\/\/www.wambooli.com\/blog\/?p=4598\">editor of a local computer magazine<\/a>, I too was the victim of the press release. We got a ton of them. They didn&#8217;t send products, of course; you had to request the products. My co-worker, Wally Wang, would get products for testing all the time. &#8220;Most of it is junk,&#8221; he would say. Rarely, if ever, did we get anything that went viral.<\/p>\n<p>Today there are so many services, so many apps, so many everything that it&#8217;s near impossible to consume all that information and know all the cool, nifty, and must-have tools and toys. In fact, even the pundits who get the toys and appear on TV or write articles about these things know what&#8217;s going to be hot and new.<\/p>\n<p>I remember seeing a report on &#8220;cool stuff&#8221; from the Consumer Electronics Show a few years back. Nothing presented had any lasting value or went viral. These must-have, haven&#8217;t-you-heard things normally just pop up out of nowhere. That&#8217;s most likely the only way such things become successful. Catching them early is purely happenstance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No, I&#8217;m not always on the cutting edge of technology.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-5965","post","type-post","status-publish","format-standard","hentry","category-main"],"_links":{"self":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/5965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5965"}],"version-history":[{"count":3,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/5965\/revisions"}],"predecessor-version":[{"id":5973,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/5965\/revisions\/5973"}],"wp:attachment":[{"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wambooli.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}